Managing conflict in the workplace is no easy feat. But what if you could prevent issues before they escalate? That’s the innovative approach The Resolution Network is taking—focusing on preemptive action to foster healthier, more communicative workplace cultures.

I had the opportunity to create a website that not only showcased their services but also educated their audience on a fresh approach to conflict management.

This project was about more than just selling a service—it was about breaking new ground in the industry and establishing The Resolution Network as the go-to expert for conflict resolution and workplace culture improvement.

The Challenge: Educating While Selling

The Resolution Network is all about tackling workplace conflict, but with a proactive twist—educating businesses on how to mitigate conflict before it turns into major disputes, resignations, or formal warnings. The challenge for this website was twofold: it needed to educate visitors about The Resolution Network’s innovative approach while positioning them as the best resource for resolving workplace issues.

Creating a website for an industry disruptor means doubling down on education. Unlike selling a product people already understand—like a car or a phone—this was about explaining why proactive conflict management is essential for businesses. The website had to strike a balance between educating potential clients and selling conflict resolution services, training, and consultation.

The Solution: A Friendly, Conversational Approach to Conflict Resolution

One key challenge in conflict management is that the topic can feel cold, corporate, and uncomfortable to address. For The Resolution Network, it was important that the website didn’t contribute to that discomfort. Instead, we wanted it to feel like an open, easy conversation, making tough topics easier to navigate.

Through clever wording and a warm, casual tone, the website felt more like a friendly chat than a corporate pitch. The design and copy were built to help visitors feel at ease, ensuring they were open to learning about The Resolution Network’s services without feeling overwhelmed by the seriousness of the subject matter.

Additionally, we integrated tools like Cognito Forms to create a seamless inquiry form, making it easy for potential clients to reach out. We also added an Elfsight testimonial slider, giving visitors a sense of social proof and helping to build trust in the services offered.

What I Loved About This Project

Working with The Resolution Network was inspiring because of their commitment to fostering positive workplace environments. Their mission to tackle conflict before it escalates is a game-changer for businesses, and I was thrilled to help bring that vision to life on their website.

The design not only serves the client’s need for education and selling but also humanises the conversation around conflict. It feels approachable and practical—a perfect fit for what The Resolution Network is all about. I’m really proud of how this project turned out, and I look forward to seeing how they continue to change workplace culture for the better!

Key Features of The Resolution Network’s Website:

• Educational focus: Balances educating potential clients with selling conflict resolution services.

• Friendly, conversational tone: Designed to make difficult conversations feel approachable.

• Cognito Forms & Elfsight integration: Streamlined inquiries and client testimonials to build trust and encourage engagement.

Want a Website Like The Resolution Network?

Looking for a website that educates, engages, and sells? I specialise in building sites that bring your brand’s message to life while delivering value to your audience. Let’s chat about how I can help your business grow online! ✨