Reimagining Destination Weddings with the Forster Weddings Collective Website

Planning a wedding should be one of life’s most joyful moments—but dealing with multiple vendors and juggling endless to-dos can quickly turn into a headache.

Enter Forster Weddings Collective 🎉, a brand-new wedding directory designed to make planning a dream destination wedding in the Forster-Tuncurry region as smooth as possible.

Luke Williams, the mastermind behind the business (and a client I’ve worked with on many projects), had a vision for a subscription-based directory that simplifies wedding planning for couples and connects them with the best local vendors.

 

The Challenge: Creating a Premium Experience for both Couples & Vendors

Luke wanted Forster Weddings Collective to feel like a high-end service—something that could attract both locals and travellers looking to plan their perfect wedding 💍. The website needed to reflect that premium vibe, but also be practical enough to showcase the best vendors in the area.

With a free opt-in, couples would get access to the directory while the business would build its email list for ongoing marketing. This meant the site needed to offer value upfront while staying sleek and user-friendly.

The Solution: A Beautiful, Subscription-Based Directory

I built the website on Squarespace, using their subscription-style blog feature for the first time—and let me tell you, it was the perfect fit! The site’s design was tailored to reflect the premium experience Luke envisioned, while the subscription model behind a free opt-in offered a seamless way to grow Forster Weddings Collective’s database. 🙌

The website feels luxurious but approachable, making it a breeze for couples to find the right vendors without feeling overwhelmed. From florists to photographers, Forster Weddings Collective offers a curated experience that takes the hassle out of wedding planning, all while helping the business engage with its ideal clients.

 

What I Loved About This Project

Luke’s one of those clients who brings out the best in my creativity. As a client and business coach, he’s always challenging me to push the boundaries with dynamic solutions, and this project was no different. It was my first time using Squarespace’s subscription blog feature, and I can’t wait to use it again. It’s a brilliant way to provide value while growing a database!

The result? A premium website that’s as stylish as it is functional. I’m beyond thrilled with how this one turned out, and it’s always a pleasure to work with Luke—especially when he comes to me with a new concept that sparks my creativity 💡.

Key Features of Forster Weddings Collective’s Website:

  • Subscription-based directory: A free opt-in that builds a growing database of wedding clients.

  • Premium design: High-end visuals and smooth navigation to create a stress-free experience.

  • Squarespace integration: Seamless use of the subscription blog feature for maximum value.


Want a Website Like Forster Weddings Collective?

Need a website that captures your brand’s essence while delivering value to your clients? I specialise in creating websites that work hard for you, while keeping your message front and centre. Reach out today to get started! ✨

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