To be in the right headspace and frame of mind to achieve the business and lifestyle of our dreams, we need to be careful about what we consume. I'm covering off the three key areas that I want you to have a really hard look at and make sure you're optimising to get you, your business and your lifestyle on rails. Are you ready? I know you can do it. Let's jump in.

Today, let me introduce my guest, Liz Jarvis from Better Business Decisions.

Liz is a business coach who specialises in helping small business owners really get to know their numbers. She tackles this from an amazing array of angles that most of us don't even think about our money. Over the previous year, I've come to really appreciate what Liz brings to the table for business owners in giving them clarity, confidence and financial Intelligence so they can use their finances to help make better decisions in their business.

We've all heard of the woo-woo sounding concepts of 'brand story' and 'storytelling' and if you are new to marketing, it can sound like really highbrow marketing stuff. It can even have you thinking, ‘Do I have a story?!’.
In this episode, I want to share with you three examples of clients who didn't necessarily think they had a story until we found a way to connect their past experiences, their values as a business, their target market and how all that can come together by placing you in a position of being a really ideal solution for those most likely to do business with you.

In this episode we are going to chat with a former client, Jill Noble, to discuss her perspective on the massive difference a website made to both the accessibility for potential and existing members and customers, as well as some of the in-house administrative tasks that needed to be performed within her business.

If you're considering getting a website for your business or organisation, Jill's got a lot of fabulous insights into how you can be prepared to get the most out of the experience.

If you've been following me recently, you'll have heard me be talking a lot about having non negotiables set in stone when you're planning stuff for your business. Because I believe that if we don't put them first, they will automatically slide straight to the back of the queue.

I'm in a position right now, where I'm very, very fortunate to enjoy a work/life combination that feels like it fits really neatly around my values and my ethics and what I think is important. And if overarchingly you can find this greater sense of purpose and everything you do is aligned more closely to your values and your beliefs and what you feel is a non negotiable, then that's what I want for you.

If you feel like 2021 has put both you and your small business through the ringer, you aren’t on your lonesome.. It’s our experiences in the midst of the chaos that will help shape where we steer our ourselves and our businesses.

In this episode, I wanted to share with you what lead me to a complete social media hiatus and what the process taught me about what is most important with smart marketing systems. I’ll share with you a snippet of my 2022 game plan that is all about helping you create some space and breathing room inside your small business.

If you feel like 2021 has put both you and your small business through the ringer, you aren’t on your lonesome.. It’s our experiences in the midst of the chaos that will help shape where we steer our ourselves and our businesses.

In this episode, I wanted to share with you what lead me to a complete social media hiatus and what the process taught me about what is most important with smart marketing systems. I’ll share with you a snippet of my 2022 game plan that is all about helping you create some space and breathing room inside your small business.

Have you ever stopped to count the many ways which potential and paying customers are getting in touch with you? If you've had that niggling suspicion that you have way too many tabs open (email, texts, DM's, comments...the list is endless), it could be because you have so many lines open with your clients that they're constantly being bombarded.

It’s super important to make sure that you are making a personal appearance in your marketing content, especially on social media where a lot of relationships kick off with our customers.

To get you started, I'm going to give you my four top opportunities to get your face in your feed in a way that still provides value and has meaning rather than just posting-for-the-sake-of-posting selfies.

Are you the kind of small business owner who has zero idea what to say about yourself in your socials or your business or what it is that you do... this is the episode for you. In this episode, I’m covering some headspace stuff which I believe will help you get past these mental blocks about what to say, imposter syndrome and self doubt, and get you in the habit of believing that what you do is important, valuable and necessary.

Do you catastrophize your marketing to-do list? I want to show you the 80% of what you should be focusing on with your marketing - and it is not the likes/shares/comments you might think. I'm going to bust the biggest misconception I see small business owners having when it comes to small business marketing and give you the tools you focused and putting your energy where it’s needed. And guess what - you already have everything you need to nail it!

Have you reached a point in your business marketing where you feel like you've done all the things and you're not actually seeing the kinds of results you'd like? I want to walk you through a free audit you can do on your business to check for leaks in your marketing pipeline. I'm going to ask you to look at your business with fresh eyes, to become a customer in your own business from start to finish, as a really good way to check for any leaks in your customer acquisition bucket.

Jill's one of your typical small business owners that's probably wearing more hats than she would like do somedays. However, she's brilliant at all of them and today we're going to talk about the unexpected benefits that podcasting brought to her farming business.

Sometimes talking to someone in marketing can feel a lot like speaking with someone in the military (CPC, ICP, ROI...) In this episode, I’m demystifying one of the biggest acronyms, that if you know none of the others, this is the one: the CTA. This is about always giving your audience somewhere to go.

We've all heard the phrase, 'block and delete' right? Well, what if I told you that this idea of blocking and delete could actually be great way to get your head back in the game for your small business? I want to show you how you can get more clarity about what it is that you do need to take in and how you can start clearing some of the to-do list clutter.

I want to share with you how I helped establish a rock solid daily and weekly routine that whilst it didn't always work, because it never always works. For the most part. It made me feel good about the work I was getting done, and the time I was spending with the people that mattered most.

Do you feel yourself getting bogged down in your small business with a whole bunch of tedious, repetitive and annoying tasks that you would much rather hand off to someone or something else? Do you find yourself saying, "Surely there's an app for that by now?' Let look at everything you do on a regular basis and seeing if we can sort it into one of three buckets: systems, software and subbies.

I want to show you how you can streamline your marketing your business admin to win back time by taking a really critical look at the repeated tasks that you do in your business and seeing if there is a better way that it can be done.

Are you running a small business and you've gotten so stuck on marketing your small business, you've actually stalled and stopped? Is there a gaping hole in your social media or you haven't sent an email in about a month? No one wants their marketing to turn out this way so in this episode, I'm going to walk you through my rock solid process for creating consistent weekly content that has got buckets of value for those most likely to do business with you.

I want to give you my three bucket strategy for marketing yourself consistently in a way that you just ticking a box, meeting a need, filling in the blanks, and then getting back to what you really need to do. If you're doing these three things every week in your business, all you need to add on top is time and patience.

Is your current website a clunky, outdated headache that feels impossible to work with? (And you feel like it's costing your more than it's making.) Or do you feel like you're missing a lot of opportunities by having no website at all? In this episode, I'm going further than just the benefit of having a website. I'm talking about having a website that you have access to & control of. And most importantly, how that is actually a lot easier than you think.